Fiare to present at ZMG Infotag 2018

Fiare to present at ZMG Infotag 2018

News
Recent advancements in digital technologies are increasingly shaping the processes and structures of classic classified advertising markets. InfoTag 2018, held by ZMG and AIM Group in Frankfurt on Tuesday 30th October, will host a presentation held by Fiare on the successful collaboration with SDZ Druck und Medien GmbH for their real estate portal. The event will enable other regional and national news media publishers to gain insight into how a real estate portal provides a gateway to digital revenue and all the benefits this involves. ZMG InfoTag 2018's focus is 'New Principles and Technologies' - showing the changes in the market environment, but also considering the opportunities for publishers in the classifieds business. The event will include an overview of trends in the classified market that affect newspaper publishers. These are summarised…
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Fiare and Team Finland’s adventure to Africa

Fiare and Team Finland’s adventure to Africa

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Fiare Director & Partner, Kirsi Johansson, will join the Business Finland delegation travelling to Namibia and Kenya (28th October - 2nd November) with Mr. Mika Lintilä - Finland's Minister of Economic Affairs. The expedition is designed to discover new business opportunities in various sectors, in those countries. The African adventure begins this week, as Johansson is in South Africa before she joins the Team Finland delegation. Fiare already have a presence in Africa, with an existing client being Independent Media and IOL Motoring (the Drive 360 site was nominated and subsequently received an honourable mention for ‘Best Idea to Grow Advertising Sales or Retain Advertising Clients’ at the INMA awards this year). The business delegation is designed to scope out further opportunities in the region. Kenya is the ultimate trade hub of East Africa and the…
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Fiare Global Summit 2018: Round-Up

Fiare Global Summit 2018: Round-Up

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It was a beautiful sunny day in Helsinki on Thursday 17th May, 2018 - providing the perfect conditions for the Fiare Global Summit. Guests arrived to a private area within the Clarion hotel's conference facilities, for a day filled with sessions on different trends, themes and sectors of marketplace business. The day began with introductory words  and a run through of the agenda by event host Walter Lees. He then passed over to our CEO, Tommi Heikkonen to give a brief update on the company as a whole and words of thanks to the guests who had travelled. [caption id="attachment_1150" align="aligncenter" width="640"] Guests mingle on the sun-drenched balcony during a coffee and networking break[/caption] [caption id="attachment_1151" align="aligncenter" width="640"] Fiare CEO Tommi Heikkonen welcomes the guests and explains the journey towards holding…
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Development Team bolstered by Bechstein

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The Product Development team at Fiare will be guided by a new pair of hands, as Jan Bechstein joins the team as Product Manager. Jan's previous work experience includes looking after Central European markets for Mascus - the machinery marketplace. Before his professional roles, he studied Technical Documentation and Media Engineering in Hannover, Germany and Espoo, Finland. He currently lives with his wife, four dogs and two cats in Kerava, Finland and enjoys hiking and cycling in his down time. Jan will be tasked with evolving the FiareAds platform including the planning and delivery of updates, new features and engaging with stakeholders to ensure the highest quality product.
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IOL Motoring launch classifieds site with Fiare

IOL Motoring launch classifieds site with Fiare

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Drive360 is the smart and safe way for South Africans to find their next set of wheels The new site is fast, responsive, mobile-optimised and powered by FiareAds   Drive360 is the new vehicle marketplace site from IOL motoring, powered by FiareAds. The site offers South Africans competitive prices for new and pre-owned cars, trucks and bikes and shields its users from scammers. It is the smart and safe way for South Africans to find their next set of wheels on any device. Drive360 offers new and used models of cars, bikes and trucks to budget-conscious South Africans concerned with online safety. Users can find the most popular brands from top rated dealers across the country. The digital platform, operating through FiareAds, is designed to minimise the risk of online…
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Fiare present at Team Finland Day

Fiare present at Team Finland Day

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Fiare today presented at Team Finland Day - having been identified as a success story regarding Finnish companies operating in international markets. UK Director Kirsi Johansson took to the main stage to address the audience - on the journey of the company to where it is today, the factors driving growth, and the obstacles along the way. Team Finland is a network of public operators providing internationalisation services for companies. The network seeks to provide companies with a smooth service chain from counselling to finance. Team Finland Day is a one-day conference exhibiting the brightest of Finland’s organisations making their mark in global markets. The special themes of Team Finland Day 2017 include international sales, financing of export trade, and the search for foreign funding. The event offers a unique…
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Fiare feature in AIM Group trend report

News
Fiare is featured in Rubriken Trendreport, an upcoming report by AIM Group – the world's leading consultancy in interactive media and classified advertising. The report outlines current business-relevant trends and action options for publishers. It will be unveiled on 8 November 2016, at the annual ZMG InfoTag conference in Frankfurt. Fiare are the main sponsor of the real estate category within the report. At the launch event, Fiare CEO Tommi Heikkonen will speak about the opportunities and obstacles for digital publishers in the local real estate market. Alongside Tommi will be a representative of Badische Zeitung, a Fiare client and one of the leading local newspapers in Germany. They will share insights into the decision-making process which led to them selecting Fiare for their classifieds site. The ZMG Newspaper Marketing…
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