Your marketplace. Our expertise. Built for growth.
Building a successful marketplace takes more than technology. It requires a platform that supports your business model, creates value for buyers and sellers, and evolves as your business grows.
With over 25 years of marketplace experience, Fiare combines proven technology, industry expertise and hands-on development to help you launch, grow and improve your marketplace.
Explore our marketplace platform
Overview – 25 years of marketplace expertise
We understand what makes marketplaces work
Every marketplace is different, but the challenges are often familiar: attracting buyers and sellers, managing listings, building trust and creating a sustainable business model.
Fiare has been developing marketplace technology since 2000. Our experience spans different industries, business models and international markets.
We understand both the technical complexity of marketplaces and the commercial realities behind them. That means less time solving problems that have already been solved and more time focusing on what makes your marketplace unique.
Benefits
The Entire Shopping Journey at Fiare
01 Spark Interest
Make your car dealership stand out and attract potential buyers to your AutoDealer website .
Clear vehicle listings, effective search functions, and content that supports the purchasing process help turn interest into inquiries.
02 Help Us Find
Make it easier for customers to find the right vehicle with AI AutoAgent.
Smart search features and the AI AutoAgent help customers compare options, answer their questions, and guide them through the purchasing process.

03 Provide Funding
Integrate that financing into your dealership’s own digital purchasing journey with AutoFinance.
Customers can explore financing options and apply for financing online, which makes the purchasing process run more smoothly without unnecessary switching between services.
04 Potential Business Deal
Turn a customer’s interest into a completed sale with AutoEcom.
Digital e-commerce combines the various stages of a transaction—such as financing, authentication, contracts, and payment—into a single, seamless process.

TECHNOLOGY AND INTEGRATIONS
Ready-made solutions that adapt to your needs
Developing digital services for a car dealership doesn’t mean that all existing systems need to be replaced or that every feature has to be built from scratch.
Fiare’s ready-made solutions and integration capabilities help you make the most of your existing technology. We integrate websites, online stores, and other digital services with, for example, vehicle management, financing, and payment systems.
This allows new services to be developed around the existing system environment, reduces duplicate work, and builds a comprehensive solution that evolves alongside the business.
Learn about integrationsIntegraatiot – yhdistyy autoliikkeesi nykyiseen teknologiaan
Kaikki toimivat yhdessä – ilman turhaa manuaalista työtä.

- OP
- GT-X
- NettixPro
- Nettiauto
- Nettivene
- Nettimoto
- Nettikaravaani
- Nettikone
- Nettivaraosa
- Signicat
- OP
- Santander
- LähiTapiola
- Paytrail
- Stripe (tulossa)
- Google GA4
- GT-X
COLLABORATION AND PARTNERSHIPS
More than a platform. A partner in your growth.
Launching a marketplace is only the beginning. As your business grows, user expectations change, new opportunities emerge and
your platform needs to keep evolving.
At Fiare, we work closely with our customers to understand their business objectives and turn them into practical technology solutions. From initial planning and launch to ongoing development, optimization and support, our goal is to build long-term partnerships that help marketplaces succeed.
Read our customer storiesWe value strong expertise, the ability to understand business objectives, and long-term collaboration in a technology partner. We have been working with Fiare for a long time, and their expertise has played a significant role in the development of our services.
Fiare’s understanding of the automotive industry was evident in their work. Their extensive and unconventional selection brought its own unique characteristics. The end result was high-quality right from the start, and we didn’t have to spend time on additional rounds of corrections. The transition from the old website to the new one also went very smoothly.
Fiare is a long-standing and reliable development partner for us; they understand our business needs and know how to translate them into practical digital solutions. In our collaboration, we particularly value flexibility, quick responsiveness, and the fact that the technology is genuinely built to serve our business.
All the features we wanted were implemented on schedule and in line with our needs. Fiare’s strengths included its industry expertise, quick response time, and operational agility. I can wholeheartedly recommend Fiare as a partner.
Frequently Asked Questions
Fiare develops marketplace platforms for different industries and business models, including vehicle marketplaces, B2B marketplaces, ecommerce, rental services and lead generation platforms.
Yes. Fiare’s existing marketplace technology provides a foundation for launching new platforms. We can adapt functionality and develop additional features based on your business requirements.
Yes. Fiare provides marketplace migration services for businesses looking to modernize outdated technology, improve performance or introduce new capabilities. The approach depends on your existing platform and requirements.
Fiare’s marketplace solutions can support monetization models such as subscriptions, listing fees, premium listings and transaction-based commissions, depending on the marketplace configuration.
Yes. Fiare supports integrations with third-party systems such as payment providers, analytics platforms, CRM tools and industry-specific services. Integration requirements are evaluated during planning.
Fiare offers ongoing development, technical support and marketplace optimization services to help your platform evolve alongside your business.
Interested?
Book a 30 minute time
Whether you’re building a new marketplace or developing an existing one, let’s explore your goals, challenges and opportunities together.
✓ No commitment ✓ 30 min. Google Meet
✓ Choose a time that works for you
Kirsi Johansson
+358 40 745 2100
[email protected]
Director
International Vehicle Trade