Helping Local Print Media Unlock Local Digital Revenue
The Flyer is the largest direct mail shopping publication in the U.S. with a leading classifieds network that reaches millions of people, and brings customers to countless individual sellers and business owners throughout our market areas. The site is optimised for the US-English and Spanish languages to cater for the large Hispanic population in the region.
The Flyer’s core business is classifieds, which was traditionally via a direct mail business model – tailored print solutions for businesses. Today, the company boasts a broad array of advertising solution products. The Flyer reaches over 1.6 million households, serving 6 counties in four major metropolitan markets across Florida. Now these customers have a newly-renovated digital proposition to manage their inventory in a smooth, hassle-free manner.
About The Flyer
The Flyer is locally-owned and operated, providing a thorough understanding of the local markets it serves. Their broad array of advertising solution products includes: classified and display on-page advertising, print and mail flyers, freestanding inserts, and digital advertising.
The Flyer is a collection of neighbourhood shopping values such as: Coupons, Private Party Sales, Garage Sales, and more. The Flyer is also a weekly local buying guide for Real Estate, Auto, Home Services, Business and Professional Services, and local Job Listings.
“So many people rely on The Flyer in Florida to advertise their businesses and products. The newly-renovated site with our platform provides both front and back-end users all the tools they need to conduct business. At Fiare we love helping establishments like The Flyer monetise their web operations and thrive in a digital environment”
Tim Walsh, Director of US Operations at Fiare