Otava reinvented itself to achieve success – Kauppalehti

Article features Otava Group case study as a success story Group CEO stresses importance of trying new things for publishers as web services become biggest revenue driver Nettiauto.com and Nettivuokraus.com – both NettiX properties, are managed by Fiare   Otava Group is one of the leading media companies in Finland, and is currently going from…

New AvBuyer site takes off with Fiare

  AvBuyer.com – the world’s aircraft-for-sale portal – has been relaunched with Fiare. AvBuyer offers a searchable database of aircraft for sale including business jets, general aviation airplanes, and helicopters. The new site is powered by the FiareAds platform and contains articles and performance reviews as well as the marketplace.   With market-leading content from…

Data and Marketplaces

An integrated ecosystem for audiences – with curated content and a marketplace alongside it – creates the perfect domain for publishers to capture data, interpret it in the right way and act upon it.   In the Fiare-sponsored State of the Media 2017 report, data emerged as the second-highest answer to the question: “Which of…

DMS 2017

Digital Media Strategies 2017 – sponsored by Fiare

Fiare are a main sponsor of the upcoming Digital Media Strategies Europe 2017 event by The Media Briefing. The conference runs from February 20th-23rd at King’s Place, London. Digital Media Strategies is the leading strategic business gathering for the European media industry. It is one of the pioneer conferences focused on publishers, magazine, newspaper, digital…

2017: Time to test the water with eCommerce

It has been discovered that 40% of publishers intend to test the water with eCommerce as a way of diversifying revenue and leveraging established audience relationships in 2017. This was one of the findings of the Fiare-sponsored ‘State of the Media 2017’ report, conducted by the Media Briefing.   The expanding eCommerce ecosystem is a…